Mani SchlisserWhat Would John Oliver Say?A look back at nearly ten years of writing on Medium and how the HBO star still holds business accountableApr 12Apr 12
Mani SchlisserLateral thinking with withered technologyBreadth over depth, according to David Epstein’s RANGE, might be the solution for the future of strategy in creative agenciesFeb 291Feb 291
Mani SchlisserSuper Bowl MoviesHow the game has changed for brands and their Super Bowl communications plansFeb 5Feb 5
Mani SchlisserNot another college football debateCollege Football is a pro sport, it’s time ad agencies acted like itJan 1Jan 1
Mani SchlisserThe context changes the contentIf Rick Rubin was in the advertising industry, he’d be a plannerAug 17, 2023Aug 17, 2023
Mani SchlisserCommunications As Connective TissueHow to think more in a more human-centric way as marketers and strategic plannersJun 13, 2023Jun 13, 2023
Mani SchlisserThe Last LapWhat the 2021 Formula One season teaches brands about goals and KPIs.Dec 22, 20211Dec 22, 20211
Mani SchlisserThe Challenger HookWhat a lackluster boxing match between an influencer and a retiree taught the ad industry about disruptive communications planning in…Aug 17, 2021Aug 17, 2021
Mani SchlisserPersonal Planning LanguageIn 2017, Virgil Abloh gave a lecture at Harvard’s Graduate School of Design. In a presentation titled “Insert Complicated Title Here,”…Mar 22, 2021Mar 22, 2021
Mani SchlisserThe Queen’s StrategistIn the game of strategy, practice comes in many forms.Jan 20, 20212Jan 20, 20212
